EcommerceWiki Week 2019 - Amsterdam

Fact-based design - mbstudio

by Meike Mak

How to design products and services that work for your users. 

Meike will explain the benefits of fact-based design: why you should study the needs of the people that are going to use your product or service. She will introduce UX research methods and techniques that enable you to uncover those needs. In addition she will talk about what works and what doesn't work in UX research.

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About the Speaker

Meike Mak

Meike Mak is a design research and UX specialist with a background in industrial design and marketing. She loves to submerge in the experience of users and is a trainer in User Experience (UX) research and interview techniques. In 2016 she co-founded mbstudio, a no-nonsense UX bureau that designs solutions that feel logical for users. Meike is also co-organiser of UXinsight, the only UX research conference in the Netherlands. 

Practical Info

07/17/2019 10:30 (Europe/Amsterdam)
1 hour
UX & Optimization